All Stars Foundation

Description

All-Stars Investment aims to produce superior long-term performance by investing in the “category leaders” and the “category killers” – companies with strong competitive moats, in the Internet and consumer brands space in Greater China and other related markets. Our Principles: 1. We aim to invest in happiness As a “small giant”, we hope to make big and constructive social impact. 2. We endeavor to build an “all-star” ecosystem We invest in the “all-star” new economy leaders and attract the “all-star” investors worldwide. 3. We are friendly “virtual CEOs” As entrepreneurs by nature, we focus on value-creating and problem-solving for our portfolio companies. 4. We play “total football” as a team We emphasize on meritocracy and zero internal politics. 5. We are here to develop and service friends Under no circumstances would we put our interests ahead of those of our friends and partners. They win and hence we win.